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Marks & Spencer racks up a billion sustainable products 2012-11-26 - No Comments

Major British retailer Marks & Spencer has recently announced that interim results of the retailer’s pioneering Plan A sustainability strategy show that 35 % of its products sold have an eco or ethical feature that goes beyond the market norm. This amounts to over a billion items a year.

Marks & Spencer launched its sustainability strategy Plan A in 2007, setting up 100 commitments to be achieved by 2012. These were extended to 180 commitments to be achieved by 2015, following the ultimate aim of becoming the world's most sustainable major retailer. Plan A follows the goals of combating climate change, reducing waste, using sustainable raw materials, trading ethically, and helping customers to lead healthier lifestyles.

With already more than one third of the products sold having some form of sustainability credential, the company is confident it would reach its goal of embedding sustainability features into half of its products by 2015 and into its entire range by 2020. However, as Adam Elman, head of Plan A delivery at M&S admits, there is still work to do, such as including multiple sustainable attributes into the products and extending the learnt lessons from the sustainable product line to every single product.

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